How Big Brands Use Premiums (Infographic)

What are premiums you may be asking? Premiums are promotional products that are free giveaways that are gifted with the purchase of a product. We Are Promotional Products have put together an infographic which summarises Jon’s talk on premiums from the B2B Expo. The infographic goes a long way to highlight just how promotional products help within the marketing mix. 

We recently exhibited at the B2B Marketing Expo which features over 150 fantastic speakers, one of which was our very own Jon Birrell who gave a keynote presentation exploring where premiums have grown or changed brand perception, demonstrating how brands improved through merchandise and premiums.