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BTC activewear merger full of Hollywood Glamour

In true Hollywood style, Falk & Ross Group, the largest multi-brand clothing distributor in Europe, has announced a merger with BTC activewear, the UK’s fastest growing major distributor.

The announcement coincides with the UK industry’s major exhibition ‘Printwear & Promotion’, where BTC activewear’s award-winning Hollywood themed stand was ‘buzzing!’ The movie star ‘look-a-likes’, flowing champagne and unadulterated glamour graphically illustrate the enormous excitement of both teams and the sheer energy they generate to keep growing and succeeding. 

Steve Ross from Falk & Ross commented, “We have grown successfully across the continent operating out of 9 countries. We have worked hard to bring our customers the very best garments and service but the question was how to replicate this across the water?  We discovered a synergy with BTC activewear and the opportunity to partner-up was, to be honest, too fantastic to miss.”

Steve Pope, Joint Managing Director of BTC activewear said, “We are extremely excited to join forces with the strongest continental distributor, offering a meeting of like-minded organizations with a passion to deliver the best support and service to our customers.”

Fellow director, Charles Grose commented, “In order to continue our development and be able to offer our industry the best range of merchandise, marketing material and technology, we have merged with Falk & Ross to create a £150m turnover group of companies, which will ensure that we remain at the top of our industry to offer the best solutions for our customers”.

Glenn Hyams added, “It’ll be business as usual - Steve, Charles and I will continue to be Joint Managing Directors running the business alongside our existing management team, operating from our fantastic Distribution Centre in Wednesbury and our regional sales offices.”

Truly a match made in Heaven...or at least Hollywood.

For further details please contact your local BTC activewear Sales Office or visit www.btcactivewear.co.uk

 

Names (left-to-right): Glenn Hyams, Helmut Wenzel, Steve Ross, Charles Gross and Steve Pope