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Home Branding specialist BrandInc continues international growth with launch of BrandInc Hong Kong and BrandInc Australia
BrandInc - the design-led manufacturing and branding consultancy - is continuing its international expansion with the launch of a wholly-owned company in Hong Kong and the opening of BrandInc Australia in Sydney.
BrandInc’s UK clients - including Diageo, Global Brands, TUI UK and The O2 - are set to benefit from lower prices for high-quality promotional merchandise following the launch of BrandInc Hong Kong, which will be headed by Crystal Wong.
The new operation - located in Sheung Wan, Hong Kong - will be able to deliver large volumes of promotional merchandise at a lower unit cost because of greater economies of scale and the ability to set prices in US dollars.
At the same time, UK clients will still be able to take advantage of BrandInc’s integrated branding service which includes design, product development, manufacturing, storage, delivery, and the creation of bespoke e-commerce web sites for online purchasing of branded merchandise.
The opening of BrandInc’s office in Sydney - to be headed by Grant Watson - marks the first phase in the company’s strategic objective of expanding its operations in Australia and New Zealand.
BrandInc is already an Approved Supplier to Fosters Australasia, with all Fosters merchandise designed and developed in London and supplied via BrandInc Hong Kong.
Adrian Ferrand, General Manager of BrandInc and a Board Director of the British Promotional Merchandise Association (BPMA), says: “The launch of BrandInc Hong Kong and BrandInc Australia will put us in an even stronger position to offer a global solution for global clients.
“It’s one of the reasons why we have put a major emphasis on achieving certification for the key international quality standards ISO9001 and ISO14001.”
He adds: “We can now offer clients the cost benefits of a centralised manufacturing base in China, along with real time access to all of our regional creative offices through a fully integrated web-based system for design, production, print management, distribution and fulfilment.”
ENDS.