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| London Business School Reports |
We are justly proud of our research projects with the London Business School which, produce useful, constructive and highly valuable data about our industry. The latest 2008 report focus's on buying promotional products from the Far East and Central/Eastern Europe and whether this is a threat or an opportunity? & Future trends, threats and issues within the market .
LBS 2008 Snipet (LBS 2008 Example.pdf)
NOTE! - All members can download the LBS reports for FREE here
Non-Member Price £ 164.50 (Inc VAT)
| Market Analysis: Sourcing City |
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Below are reports carried out by Sourcing City on the Promotional Merchandise Market
1. Analysis: Market by: Product Groups
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2. Analysis: Market by: Themed Use
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3. Analysis: Market by: Top 100 Item Types
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4. Analysis: Promotional Market Profile 2008/9
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5. The Promotional Merchandise Market: Half Year Overview 2009
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| Market Surveys - |
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Whats in your bag?
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Survey carried out by Source-e in conjunction with the BPMA |
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The Power of Promotional Merchandise on Branding and Sales
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Survey carried out by Source-e in conjunction with the BPMA
The principal aim was to ascertain what promotional items were carried on our desks. Download Presentation |
| Promotions Buyer Magazine |
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A reader survey was carried out in April 2008 with a total of 489 readers responding. Not surprisingly, the majority of the readership, 54%, were end users. These were marketing managers, promotions managers, brand managers and office managers with responsibility for their company’s promotional budget. 29% described their company as an agency or consultancy with 17 % being distributors, manufactures or suppliers.
One interesting statistic from the survey was that only 50% of the readership would consider climate change when making future buying decisions. Given that some respondents are just payinglip service to this question the actual % could be considerably lower.- Food for thought.
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| Plimsoll Portfolio Analysis |
A comprehensive financial analysis of the top 640 companies within the UK Promotional Goods Industry. The brand new format edition of the Plimsol Portfolio Analysis. Contained in the 760 paged analysis is a white paged overall industry summary and the pink pages containing a single page of analysis on each of the 640 companies that matter in the UK Promotional Goods Industry.
The basis of each individual company analysis is the Plimsoll model. This comprises a series of 7 charts all designed so that a falling line is "bad news" and a rising line is "good news". The height of the line is also important. In this edition 262 of the entries have suffered a fall in their overall financial strength.
A number of new features have been added to this edition. These include the addition of a written summary to the individual analysis of each company, designed to guide you to areas of particular interest.
This analytical financial report will help you understand your market and competitors better, guide you towards an understanding of some aquisition prospects and help you set your own company's performance in context.
Member Price £300.00 + VAT
Non-Member Price £350.00 + VAT